At Pink Arrows Boutique, comfort is at our core. We believe when you feel GOOD, you feel CONFIDENT—and there is nothing SEXIER than that! Our approach is rooted in the idea that style should reflect both your inner and outer beauty.

True to our Northern California roots, we believe that clothes should be comfortable, but the quality and ethics behind their production are just as important. Building a sustainable and intentional wardrobe means choosing pieces that reflect your values and last for years to come.

Our goal is not just to sell you something you'll wear once, but to give you the tools to style your beautiful pieces in multiple ways. We help you care for them so they last. By learning about your lifestyle, budget, and style goals, we help you create a curated closet that suits you. We share trends, styling tips, and work with you to build a wishlist that will bring your dream wardrobe to life.

Pink Arrows is the culmination of owner Nicole Yarbrough’s lifelong passion for fashion. After receiving her first sewing machine at six, Nicole knew clothing was her way to connect with others. Her career path led her through retail, college, and the Fashion Institute for Design and Merchandising, where she earned a degree in Fashion Design. Over 17 years, she worked for brands such as Gap Inc., CP Shades, and Papyrus before setting out to open her own boutique. Nicole launched Pink Arrows online in 2015, and opened her first retail store in Benicia in 2017. Today, the boutique is located at 372 1st Street in Benicia.

The name Pink Arrows symbolizes the balance between unconditional love and friendship (Pink) and the strength and resilience needed to overcome life’s challenges (Arrows). We aim to build a community where people can find peace, confidence, and connection—one beautiful piece at a time.

At Pink Arrows, we are committed to sourcing from brands that prioritize ethical production, fair wages, and sustainability. Nicole’s extensive experience in international sourcing has shaped the store's dedication to supporting brands that are transparent about their processes and environmental impact. We believe in slow fashion—choosing high-quality, timeless designs over trends that fade away quickly. Every piece we offer is carefully chosen to ensure it’s built to last, both in terms of craftsmanship and the ethical considerations behind its creation.

"There is value in your struggles, and the hardest parts of your life create the strongest and most beautiful parts of you." This quote, featured in our store, reflects the essence of Pink Arrows. We believe that embracing your insecurities and finding strength in your story is what connects us all. Our boutique is a safe space where you can share your journey, embrace your beauty, and grow your confidence—from the inside out.

We can’t wait to meet you! We’re open every day from 10 a.m. to 6 p.m., and during Farmer’s Market Season (April to September), we stay open on Thursdays until 7 p.m.. Looking for a fun and personalized shopping experience? Book a private styling party with friends to celebrate a special occasion or just for fun! Our private events offer personalized styling tips, exclusive shopping time, and a chance to connect with us one-on-one—for FREE. To book, visit our booking page or email us at nicoley@pinkarrows.com.

Stay connected and inspired by following us on social media. We post new arrivals daily, showcasing them on different body types and offering diverse styling perspectives. We love hearing from you—your feedback, questions, and interactions make our community stronger. Join the conversation and share your favorite looks with us!

Local businesses are the heartbeat of their communities. At Pink Arrows, we’re committed to supporting local schools, community events, and property value growth through our presence. We are grateful for every customer who walks through our doors and supports our dream. When you shop with us, you’re not only investing in your wardrobe—you’re also investing in local jobs and the vibrancy of our town. We hope you'll choose to support our small business and the unique services we offer.